Deliverables
- 2 Instagram Reels (15–25 sec each)
- Agent On‑Camera Intro Script
- Voiceover Scripts for B‑Roll
- Full Shot Lists + Camera Movements
REEL 1 “Luxury Living in Pleasanton”
Concept
A fast‑paced, cinematic highlight reel showing the best features of the home. This is the “wow” reel designed to stop the scroll.
SHOT LIST + CAMERA MOVEMENTS
1. Exterior Establishing
- Shot: Front elevation, golden‑hour light.
- Movement: Slow push‑in on gimbal.
- Notes: Clean driveway, no cars.
2. Entryway Reveal
- Shot: Door opens, camera glides inside.
- Movement: Smooth forward dolly into foyer.
- Notes: Natural light only.
3. Living Room Wide
- Shot: Full room with vaulted ceilings.
- Movement: Left‑to‑right parallax slide.
- Notes: Emphasize space + flow.
4. Kitchen Hero Shot
- Shot: Island, pendant lights, cabinetry.
- Movement: Slow orbit around island corner.
- Notes: Add a hand placing a coffee mug for lifestyle feel.
5. Dining Area
- Shot: Table + windows.
- Movement: Forward glide into the windows.
- Notes: Capture the light.
6. Primary Suite
- Shot: Wide bedroom → ensuite transition.
- Movement: Walk‑through from bed → bath.
- Notes: Smooth, continuous take.
7. Backyard
- Shot: Patio + yard.
- Movement: Drone rise or gimbal push‑out.
- Notes: Capture Pleasanton hills if visible.
Voiceover script (Reel 1)
(15-20 seconds, clean, confident, agent forward)
Welcome to 3550 Vine Street
a custom Pleasanton home designed for comfort, light, and everyday luxury.
From the open‑concept living spaces to the beautifully finished kitchen and serene primary suite, every detail was built to elevate your lifestyle.
Step inside and experience the warmth of this incredible home.
REEL 2 “Flow of the home”
(one take style)
concept
A smooth, continuous‑feeling walkthrough showing how the home connects. This positions Jake as the guide and expert.
SHOT LIST + CAMERA MOVEMENTS
1. Agent Intro at Front Door
- Shot: Jake framed center, door behind him.
- Movement: Static tripod or very subtle push‑in.
- Notes: Clean, friendly, confident.
2. Walk‑In Sequence
- Shot: Camera follows Jake into the foyer.
- Movement: Follow‑cam, slow and steady.
- Notes: Keep Jake centered, natural pacing.
3. Living Room → Kitchen Transition
- Shot: Jake gestures to features as he walks.
- Movement: Smooth pan as he moves through spaces.
- Notes: Keep it conversational.
4. Kitchen Highlight
- Shot: Jake stops at island for a quick line.
- Movement: Slow slide left.
- Notes: Capture cabinetry + lighting.
5. Primary Suite Walkthrough
- Shot: Jake opens door, leads viewer inside.
- Movement: Forward dolly.
- Notes: Keep it bright and airy.
6. Backyard Outro
- Shot: Jake steps onto patio.
- Movement: Pull‑back reveal.
- Notes: End with a smile + CTA.
Agent on-camera intro script (Reel 2)
(6-8 seconds, tight and confident)
Hey everyone, I’m Jake Fahnhorst with Keller Williams. Today I’m excited to show you my newest listing here in Pleasanton — 3550 Vine Street. Let’s take a look inside.
VOICEOVER SCRIPT FOR B‑ROLL (Reel 2)
(Optional if Jake wants VO instead of talking on camera)
This home has one of the most inviting layouts you’ll find in Pleasanton. The living spaces flow naturally into the kitchen, creating the perfect environment for hosting or everyday living. The primary suite offers a peaceful retreat, and the backyard gives you room to relax and enjoy the California sun.
925-344-1333
Mrpaulfaria@gmail.com